Every year comes a surprise. I think people who try to predict things and stay ahead of the trend are likely to have the first experience of ruining the fun of music. Sometimes we are so eager to take the lead that it’s really important to forget that moment. I remember my DAMN at Coachella and Kendrick Lamar. Falling; I drove back to my house and put on DAMN. For the first time on streaming services. I didn’t get promoted. I didn’t use any type of apple music privilege. I just listened to it and drove by night in palm springs, which was awesome. I will never forget that moment. If I try to go beyond those moments, I will never have moments that I will never forget.
Streaming is really coming in 2017. We’ve been doing what we’ve done in Beats 1 since 2015, but it all comes together in 2017. People recognize that streaming is the infrastructure of the future, and how to connect with artists and music. At least, that was open to me, and what the era would be like.
This is an incredibly successful year of rap and hip-hop, as it has been established as the world’s most popular music style. For those who prefer this kind of music, this is already the case, but in order to be statistically correct, another important claim is needed. But see how it evolves: this genre really fits the way people listen to music. Drake like rogue era, for example, Michael Jackson (Michael Jackson) like Michael Jackson really know how to use music video as a medium, drake absolutely know the speed of the streaming media and culture.
Many young rappers have moved from SoundCloud to 21 Savage, Playboi Carti and Lil Uzi Vert, who now have real streaming Numbers. Cardi B’s incredible performance this year and topped the Billboard charts is one of the most exciting times for women’s hips. The chart has changed, which has played a part in her success. When Migos’s “Bad and Boujee” emerged last year, it already had $2.5 billion in traffic, making it into the top 40. People are consuming and enjoying music at a rate that radio and other traditional media cannot keep up with.
“Bodak Yellow” is one of those who have not define the alchemy of songs, it is the sum of all parts, where did it come from and how she became an artist’s story: “who is this is I’ve always wanted to become a person, this is my own”, the rhythm is incredible, open line is perfect, this is an incredible performance, for me, it summarizes the modern pieces of everything.
There’s no national anthem like the New York national anthem. This is “Bodak Yellow” for me: a New York national anthem.
Meanwhile, jay-z has released one of the most mature and thoughtful albums of his career. 4:44 is a big step for rap music and music, which really reflects who he is now. Jay-z can work with any producer he wants, and he can write a sausage and crumble. But jay-z doesn’t think it’s on his head. He is honest about their process, he made a could by Marvin Gaye (Marvin Gaye) or Neil Yang (Neil Young) album (were composed by his wife) : a record of honesty and open, do not need to follow the trend. It to rap music made a powerful statement: if you are an artist more than 40 years old, don’t be afraid to speak your thoughts, don’t be in the form of a kind of sounds like chasing to dress up the current trend.
Then there are people like Lil Peep, literally blending the concept of rock music with rap music. People always talk about how rock music is lively, and rap music is good, but Peep is like: “well, I’m like a guitar.” I’m slow to Lil Peep, I’m playing Lil Peep. Once I realized what he was offering, I started putting everything in Lil Peep. Once I like something, I go for it.
Every generation faces challenges. What is happening in front of these children is difficult to convey to them. When you’re constantly surrounded by information, whether it’s positive or challenging, it changes the pattern of your life. It can bring about anxiety and depression.
Public dialogue on mental illness and anxiety depression in 2017. We’re losing people. We’ve lost someone who looks great on the surface – it turns out they’re not. The more we talk, the less we feel. There was nothing wrong with lipion, talking openly about his peers’ anxieties and depression, just pushing the conversation forward. I think Lil Peep’s success changes with The Times.
Music always reflects its timing, as it did in the first year of Donald trump’s presidency. Put the artist’s expectations of the artist’s shoulder is very dangerous, because they made music because they have to and what happened inside, need to say it can take many different forms or forms. Sometimes the Windows look out, sometimes the streets, sometimes the Windows.
I don’t think there should be artists expecting to reflect their time, but I do think it’s happening. We are still in the first phase of a changing world, and art will be reflected over time. There’s a general idea: “what are you talking about?” Even if you’re talking about your own experience, how can you include it in your audience or your fans and make them not alone? We desire communities and the desire for understanding, and we are seeing this growth and growth.
For young artists, streaming is what they know – they don’t see any other options. Streaming is the cornerstone. You have to get in here and study how to use it. Clearly the radio is still important, but in terms of allocation, flow is it.
The sense of independence that young and young artists acquired from the music industry at the start of the millennium has become a business model. It is no longer a reaction to the overpriced CDS or technologies that give them access to music; It is becoming a model of career. These artists are guiding their conversation, they are reaching out to the audience, and they are making what they want to say. It’s an incredibly positive thing – it’s just creating more good stuff. In the challenges we’ve tried to pass, we’re starting to see a new industry, and the business model is finally getting used to it.